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Design concept for premium paths

Word and image mark, signposting, street furniture

The premium paths of the city of Aachen lead pedestrians into the greenery, to lively squares and parks. TSCHAIKA designed the word/figurative mark, the signposting as well as parts of the street furniture.

A highlight are the comfortable benches with the branding of the premium paths. Interesting detail: The backrest is used for distance information on the one hand and serves as a carrier for sayings in Öcher Platt on the other hand. The manufacturer of the benches wants to include the benches, which we designed, in the standard program.

Together with the overview plans, stand signs, signposts as well as thermoplastic elements and floor paintings developed by us, pedestrians will find their way out into the countryside over Aachen's most beautiful footpaths.